The Support to HIV/AIDS Response in Zambia (SHARe) has embarked on sensitization and awareness programmes in Livingstone under the Public Private Partnerships initiative aimed at addressing HIV/AIDS in Zambia.
SHARe Social Mobilization Advisor, Muriel Syacumpi said deliberate
efforts have been made to target Livingstone because of its high risk status as
the country’s tourist capital.
She told ZANIS in interview in Livingstone today that the planned activities under
the PPP initiative would include music and artistic events featuring high profile
personalities as
key vehicles for providing HIV and AIDS prevention messages and
linkages to other HIV services.
Ms Syacumpi said the activities will also incorporate aspects of
social and behavioral change.
She disclosed that the Ministry of Tourism, the Zambia Wildlife
Authority and nine key tourism business houses in Livingstone are involved
in the PPP.
The partnership is aimed at providing an opportunity for partners to
collectively work together and contribute effectively to the fight
against HIV and AIDS.
Ms Syacumpi said all the activities to be undertaken by SHARe have
been funded by the United States Government under the President’s
Emergency Plan for AIDS Relief (PEPFAR) and the USAID.
