Monday, June 24, 2024

Tractor firm, Massey Ferguson, holds Agro fair in Lusaka

Share

Massey Ferguson Vice President for Marketing in charge of Europe, Africa and the Middle East, Thierry Lhotte says his company’s agricultural fair to be held in Lusaka will act as a catalyst for ideas focused on farm mechanisation as a key driver for growth in African agriculture.

Mr. Lhotte said the forthcoming Agricultural Fair is part of his company’s strategy to transform African agriculture through inclusive and sustainable mechanisation.

He said his company has placed emphasis on the new generation of farmers, farm workers and agribusinesses and their vital role in advancing the future of African farming through the use of modern farm equipment.

Mr. Lhotte said this in Pretoria over the weekend ahead of the Agricultural fair dubbed ‘Vision of the future’ to be held from 6 to 8 April, 2016 in Chalimbana area in Lusaka.

The Agricultural fair will also coincide with the official opening of the training center at the AGCO farm in Chalimbana area.

And Mr. Lhotte disclosed that the fair which will showcase modern farm machinery designed specifically for African conditions will be the biggest spectacle of Massey Ferguson in Africa for many years.

This is according to a statement issued to ZANIS in Lusaka today by Press Secretary at the Zambian High Commission in South Africa, Nicky Shabolyo.

10 COMMENTS

  1. I remember the song from an on one of my grandpa’s videos. Cutely sung in a Zim accent.

    Use a Massey Ferguson tractor on your ‘lend’
    Have the power by the hour in your ‘hend’
    With the power of the master
    Your crops will grow faster
    Come and buy at Power Equipment

    Laughing out loud… They’d been around a while.

    • THE WAS ALSO, “IF FARMING IS YOUR AIM…”. THIS WAS A TV COMMERCIAL ON ZNBC. IT USED TO FEATURE IF I AM NOT MISTAKEN AROUND SUPPER TIME.

    • The words elude me

      If farming is your aim
      Massey Ferguson is the way
      To….
      Join the Massey Ferguson crew

      Zambian farmers all know
      No matter if you plant or sow
      ……

      Darn Peter… You took me there!

  2. This is truly a good move by Massey Ferguson for our Agribusiness which is still in its infancy.
    I am hoping the exhibition will embrace small, medium and large scale farmers alike, and cover all aspects of versatility in a tractor, i.e. Dam construction, land clearing, ploughing, planting, irrigation, weeding, harvesting, transporting and processing into finished products, all using the Tractor as the prime mover. Not forgetting welding and other day-today maintenance chores etc..
    If only we had credible policies in Agribusiness. Demand is there as evidenced by sporadic smuggling to neighbouring countries.
    Zambia has more rivers than its neighbours, and is centrally located in sub-Sahara Africa, so good move by MF.

  3. This is what we should be encouraging more companies showcasing their products like this Canadian firm, there are also Brazilian, European Agric firms that should be welcomed…though these modern tractors are very expensive and very sophisticated pieces of machinery gone are days when anybody can jump onto one and start driving.

  4. ….tho good gesture but not good enough…these guys are supposed to bring in tractor assembly plants right here in Zambia…

Comments are closed.

Read more

Local News

Discover more from Lusaka Times-Zambia's Leading Online News Site - LusakaTimes.com

Subscribe now to keep reading and get access to the full archive.

Continue reading